Tag: Marketing
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Making your homepage work for you: insights from an editorial deep dive
Despite the potential impact of a great homepage on the people we want to reach, it’s easy to find ourselves thinking “But, I hate marketing.” My own recent escapades updating my website led me to analyze 28 editor websites, not to snoop on friends but to understand what makes great…
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AI as your creativity catalyst: marketing and productivity for writers and editors that doesn’t feel like cheating
On a recent call with an editorial buddy, we decided that generative AI is a bit like cutlery – how you use it is up to you. It can be helpful … but you could kill someone with a spoon. AI use is often polarizing in the writing community. But…
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Seven essential insights I discovered by writing three books.
What does it take to write a book or three? I recently came to the end of my third and final ghostwritten book. To celebrate, I’m sharing some of the insights I gained. Important takeaway: you’re a writer because you write.
Joanne Taylor • Ajatar Editing 